Directories (Paid)

Web directory is also termed as link directory. It is simply a directory in World Wide Web. Web directories not only specialize in linking with various websites, but also categorizing such links. Categorization of the links is not dependent on the key words, but based on type of websites. The Web directories are not search engines. Web directories have feature to allow owners of the website, to submit site of theirs for including in the directory. Web directories accept those submissions based on the review from their editors.

Some of the web directories are in generalized form, and hence they may list websites in various categories languages as well as regions. There are numerous niche directories, which focuses on particular sectors, languages, or regions, for example yellow pages.

Listings in directories are in various types, mostly depending on the prices required to pay for the inclusion. In the case of free submission normally for review and inclusion, there is no need for payment. While in reciprocal link, the site owner has to put the link of the directory in his website, for getting his site included in the directory. In Paid submissions, there is a recurring or one off fee for the inclusion of the website link. In the case of no follow type, the web directory will not have the follow up feature to the link. For those who like to have their sites link in the hot spot sections of web directory, featured listing is the best choice. There are web directories, which follow the bid for position method, which is nothing but listing the websites entirely based on their bid size. Affiliated links is a way through which the web directory gets commission from listed websites for customer referring. The classification of web directories based on the type of listing method they use.

Most of the web directories are human edited. Creation as well as maintenance of web directories is possible due to the collective effort of some editors. They add the website links to the web directory based on the rules and policies of that particular directory. Long delays related to approval for the submissions are a concern for many site owners. It is due to the disputes among the editors regarding the approval as well as rigid structure of the organizations. Wiki technology allows web directories to have participation of community of editors for speedy edition of the directory. SEO’s targets web directories that are human edited for the improvement of rankings of the sites in the search engines.

The ‘paid for inclusion’ is a model that allows web directories to offer the inclusion of submissions at the earliest, with lesser general listing. This model gives scope for site owners to have additional listing of inner pages of their websites, along with features listing. Web directories plays important role in fields like search engine optimization as well as search engine marketing. Unique feature of the web directories are that, there is no automation for submissions. In future, there are many possibilities for web directories with value added services.

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